Oct 23, 2018  
2018-2019 Undergraduate Catalog 
    
2018-2019 Undergraduate Catalog
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MKT 3020 - Marketing

(4)
Analysis of the principles of marketing, marketing concepts and trends, and their relationship to other business principles. Special emphasis is placed on the study of the marketing mix.
Prerequisite(s): ECN 1500  or ECN 2010  or ECN 2100  and WRT 1060  and QMM 2400  or STA 2220  or STA 2226  with a minimum grade of (C) in each course. Students without major standing in the SBA must have a cumulative GPA of 2.6 or better to take this class.



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