MKT 480 - Seminar in Marketing

(4)

Study of a selected topic or current marketing interest relevant to marketing management. Topics may include retail management, new product development, web marketing, e-commerce, services marketing or any area not covered by a specific course. May be repeated for a total of 8 credits.
Prerequisite(s): MKT 302 with a minimum grade of 2.0, and junior standing.